Joico Blonde Life Violet Shampoo & Conditioner Set, Neutralize Brass, Free of SLS/SLES Sulfates, for Cool & Bright Blonde

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From the manufacturer

JOICO BLONDE LIFE COLLECTION

These glistening at-home products take bleached-blonde hair to new heights! Stocked with a powerful combination of Arginine, and exotic Monoi/Tamanu oils, Blonde Life protects, detoxifies, and bumps up the brilliance and strength of lightened hair, preventing environmental off-tones and brassiness.

WHAT’S INSIDE? SMARTRELEASE TECHNOLOGY

Our liposome delivery system packs a punch by continuously releasing a trifecta of healthy-hair ingredients—Rosehip Oil, Arginine, and Keratin.

ARGININE

A naturally occurring amino acid crucial to hair’s strength. Products that include Arginine help protect hair and rebuild it from the inside out.

MONOI OIL

Exotic blend of Coconut Oil and Tahitian Gardenia Flower, helps fight frizz & boost shine while also helping to protect hair from pollution.

TAMANU OIL

A rich, Southeast Asian UV-absorber packed with fortifying Omega-6 and -9, helps deeply hydrate hair, bump up shine, and banish brittle strands.

FOR NATURAL & PROCESSED BLONDES BLONDE LIFE VIOLET SHAMPOO

When you want to bring blonde hair back to that icy, fresh-out-of-the-salon shade, turn to this sulfate-free cleanser that instantly kicks yellow tones to the curb. Gentle on highlighted strands, this unique formula is stocked with powerful ingredients — like an exotic blend of rich Tamanu and Manoi oils – to fight frizz, banish brass, and rehydrate hair.

Directions: Apply to wet hair. Lather. Leave in 1 – 3 minutes. Rinse; follow with Blonde Life Violet Conditioner. Use 2 – 3 times per week.

Brass-neutralizing & restores shine…

HERE’S WHY YOU’LL LOVE IT

– Instantly cools brassy tone & brighten blondes

– Nourishes blondes, adding strength

– Hair looks shiny and feels soft in just one use

THE ULTIMATE BLONDE HAIR CARE GUIDE

Find the right shampoo and conditioner to maintain your blonde hair with Joico’s ultimate blonde hair care guide.

What does it smell like?

Soft yet seductive notes of Jasmin and vanilla are complimented by the freshness of nectarine, green melon and Meyer lemon while a hint of woody musk give this sent a sophisticated sensuality that conjures up visions of an exotic getaway.

Will the Violet Shampoo and Conditioner turn my pale-blonde hair purple?

Nope! Formulated with perfectly calibrated ingredients, these products deliver just enough violet to counterbalance any yellow/brass tones in your hair. Purple and yellow are opposite each other on the spectrum, so one cancels the other out.

Product Dimensions ‏ : ‎ 4.48 x 4.48 x 19.58 inches; 1.1 Pounds
Item model number ‏ : ‎ J16237-J16240
UPC ‏ : ‎ 074469514231 074469518802
Manufacturer ‏ : ‎ Joico
ASIN ‏ : ‎ B07XDQ5PWL

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