Description
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Product Description
The World Didn’t Need Another Hair Care Company, So We Created A Biotech Company To Repair Hair
After decades in the beauty industry, we didnโt think there was anything that could surprise us. Then we discovered Alpha Keratin 60ku(R), a protein so transformative, we knew we couldnโt keep it to ourselves.
Alpha Keratin 60ku(R) was discovered by Dr. Luke Burnett, a retired US Army Colonel working in regenerative medicine, found a way to create a keratin protein that is almost identical to the keratin in our own hair, skin, and nails – so much so that our bodies welcome it as our own. Itโs the first time human keratin has ever been used in hair care.
Alpha Keratin 60ku(R) binds directly to areas of damage and fills them in, revealing hair thatโs shinier, stronger, and overall more healthy. For the first time, we can actually repair hairโeven after the damage is already done.
Real People. Real Results. How Alpha Keratin 60ku(R) Affects Hair After 5 Uses:
138% INCREASE IN COLOR VIBRANCY
A single hair before and after 5 applications. As the hair is repaired, color is restored and vibrance increases by up to 138%.
(source: AMA Labs and MRL)
67% REDUCTION IN FRIZZ
Hair in vivo under real world conditions before and after 4 applications. Hair is dramatically smoother, more composed, and 67% less frizzy.
(source: AMA Labs and MRL)
95% SPLIT END REPARATION
A single split hair before and after 5 applications. The hair is made whole again, achieving a 95% reparation.
(source: AMA Labs and MRL)
22% INCREASE IN THICKNESS
A single strand, magnified 860x, after 1 application. Moisture levels rise and each hair grows up to 22% thicker.
(source: AMA Labs and MRL)
Key Ingredients
In addition to our proprietary Alpha Keratin 60ku(R), our products are formulated with a curated set of ingredients to give your hair the health-boosting benefits it craves:
Amino Acids Blend: Help nourish the hair.
Benzophenone-4: A light stabilizer that helps to minimize the impact of UV light on hair.
White Horehound Extract: Has a detoxifying effect on hair and helps to neutralize the negative effects of pollutants.
Key Claims About Purifying Leave-in Conditioner
94% of women immediately felt their hair looked revived, softer, silkier, and was easily detangled.After only 3 uses, 98% of women felt their hair looked healthier.After only 5 uses, 96% of women felt their hair was nourished, more manageable and easier to style.After one week, 96% of women felt the product did not weigh their hair down.
*Consumer Perception Study of 51 women who used the Refresh Purifying Leave-In Conditioner for 1 week (7 uses).
Product Dimensions โ : โ 1.75 x 1 x 6.75 inches; 6.38 Ounces
UPC โ : โ 817023022212
Manufacturer โ : โ VIRTUE
ASIN โ : โ B07NLHV2M1
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