The weather isn’t the only thing heating this season. Now that we can see full, unmasked human faces again, makeup is back in fashion – and hotter than ever.
Some words I will use to describe this year’s summer makeup trends are bold, experimental, and imaginative. It feels like the revenge travel trend applied to makeup. After 15 months of skipping vacations, people are booking bigger and better holidays than ever before. And after 15 months of wearing mascara, women are pushing the boundaries with makeup, stepping out of their comfort zones with color, and even defining new application styles.
You can appreciate that. It all goes with the dynamics of beauty. Or you can find it intimidating. I feel a little of both. Having an excuse (and a lot of inspiration) to change is exciting. But I’m almost 40, and I don’t see myself in neon green eyeshadow either.
1- Bright lips and eyes
If you’ve read my post about pedicure colors for summer, you may remember that orange and aqua are the nail polish shades of the season. Guess what? The same hues are trending as lip and eye colors. Now is the season if you have always wanted to try orange lips. The same goes for the lighter shades of green, blue, pink, and yellow on your eyes.
Moreover, you can apply these crazy colors in any way you like. Use a single shade of pink on your upper and lower eyelids, create a rainbow effect with multiple colors, or apply a bright green to the inner corners of your eyes.
Pick up a low-cost eyeshadow Palette with some bold colors to try this trend. This NYX palette from Target is an example. Try applying the shade to the upper eyelid and see how it looks. Or try it just as a liner. Remember, anything goes!
2- Zero-waste products
Zero-waste beauty brands are exploding. Zero-waste products are manufactured and packaged so that their use generates no waste in landfills. In the strictest sense, that means no plastic packaging and fully recyclable. (Note that some zero-waste products avoid using plastics by relying on refillable containers. If you refill the same container repeatedly, it will never end up in the landfill.)
Popular zero-waste beauty products include multi-purpose crayons and refillable lipsticks and eyeshadows. You can also find zero-waste shampoo bars, facial soaps, and reusable cotton pads. But after shopping at a zero-waste store, you’ll see various products that are out of your makeup routine: toilet paper, toothpaste, straws, bath accessories food storage containers, and more.
3- Fresh Face
Besides the epic summer eyes and lips, you will also see the natural makeup look on your feeds. We’re talking BB or CC cream, mascara, a touch of nude lipstick, and another indication of color on the cheeks.
You can easily get a natural look. If you are conscious of your skin, buy a quality BB cream. One of my favorites is Everglam with SPF 30, available on Amazon. It’s not cheap, but it offers amazing natural coverage. Next, check out our natural makeup tutorial and DIY moisturizer recipes for fresh, glowing skin tools.
4- Glow Time
You are speaking of glowing skin. If you don’t wake up with the fresh glow you desire, it’s easy to fake it.
You can use bronzer, illuminator, or rosy cheek patches to perfect your freshly showered, damp face. Try a rosy-toned moisturizer, a highlighting primer (with or without makeup), or a shimmering bronzer.
If this is your first attempt at using shimmer, start sparingly. Mix a radiant moisturizer with your regular product, then step out with a mirror to check your work. I can tell you from experience: if you overdo the shimmer, your friends may ask if you are okay.
6- Subtle Cat Eyes
Cat eyes are back most subtly. Ditch the black pencil or liquid eyeliner this year and opt for a soft brown or grey.
You also don’t need to reach the tips of the ears with the wings. Just fill in a good spot on the outer corner of the eye and connect it with a soft line above the upper lashes. If you want to bend the trends, cover your brown eyeliner with a bold shade of orange.
7- Natural eyebrows
All this time, without access to eyebrows in the salon, has taught us that there is nothing wrong with how our eyebrows grow naturally. I love it when a trend gives me an excuse not to pay more for a service I never needed.
There is little to know if you want to be part of the natural eyebrow trend. You may need a clear shaping gel if your eyebrows are very uneven. Or, if your eyebrows are uneven and thin, you need a pencil or powder to fill them in. You probably already do this daily, but I love the RealHer eyebrow pencils if you need recommendations. I also used Clairol Root Concealing Powder in a pinch on my brows.